Do you know the story behind the ezyperf logo?
Do you know the story behind the ezyperf logo? To explain, a company's logo is a key element of its visual identity. It represents the face of a company, allowing for instant brand recognition. In other words, it is the first image that people will see. The logo helps to create a strong and recognizable image, to strengthen brand awareness, and also to build customer loyalty.
Summary
The history of the ezyperf logo: its meaning
On the logo, the symbol of the moving octagon evokes the virtuous circle ofcontinuous improvement, while the nut symbolizes the industrial worldin which the three partners operate.
Purple, a nod to the name of ezyperf's founder Sylvain Laviolette, expresses accomplishment and pragmatism.
The name "EZYPERF" is a combination of the words "easy" and "performance." It suggests that performance can be easily accessible to the company's customers.
It also embodies the other values upheld by the brand: simplicity, attentiveness, proximity, and flexibility. These values reinforce the idea that ezyperf is committed to meeting the needs and expectations of its customers with values that reflect its own.
The history of the ezyperf logo: evolution
The first ezyperf logo appeared in 2012 when the company was founded. In 2018, ezyperf decided to expand and change its visual identity. The new logo offers a new, more contemporary and modern look with a more elegant font.
Purple, a nod to the name of ezyperf's founder Sylvain Laviolette, expresses accomplishment and pragmatism.
The name "EZYPERF" is a combination of the words "easy" and "performance." It suggests that performance can be easily accessible to the company's customers.
It also embodies the other values upheld by the brand: simplicity, attentiveness, proximity, and flexibility. These values reinforce the idea that ezyperf is committed to meeting the needs and expectations of its customers with values that reflect its own.
What is ezyperf's mission?
ezyperf's mission is to simplify and optimize operational management with100% customized software. We enable all our customers to automate their management and reporting tasks by making data and processes more reliable and eliminating all Excel files, thereby saving time.
For 10 years, we have been supporting large accounts, mid-sized companies, and SMEs by offering simple, scalable, and operational management solutions, whatever your needs and challenges !
EzySales
View your results, margins, and sales drivers in real time
Gross To Net (GTN), rates, margins, agreements, etc.
EzyProcurement
Reduce your purchasing costs and secure your strategic supplies
Contract, coverage, price variance, productivity...
EzyManufacturing
Analyze your production indicators and continuously optimize your capacities
Yield, production, capital expenditure, cost planning, etc.